As anyone who participates in social media knows, Twitter has a great capacity to educate and influence a large amount of people on a daily basis.  Businesses have definitely picked up on the effect Twitter can have on their bottom line, and, as an estate planning attorney, you should be tweeting regularly, reaching out to your target market.

There are some tools you can use to help maximize your Twitter use, and make sure you are following relevant people, and, more importantly, to make sure your tweets are reaching your relevant audience.  Below is a list of a few you might want to check out:

• http://www.twellow.com – Industry/keyword search directory
• http://wefollow.com/ – Find new followers based on your inputted keyword
• http://justtweetit.com/ – Find other “Tweeters” with similar interests
• http://mrtweet.com/ – Get relevant followers by recommending them and discover people relevant to your current needs
• http://www.socialwhois.com/ – helps you decide whether to follow someone or not
• http://whoshouldifollow.com/ – suggests people who are similar to those you already follow